The IAB represents Australia's fast-growing, exciting and dynamic interactive advertising industry.
We work with our members to help identify the best roles for interactive advertising, engage customers and build brands. IAB members include media owners, ad agencies and web development shops, through to research and measurement, ad-serving companies and ISP's. In short, anyone involved in interactive advertising, from individual bloggers hosting ads to the world's largest media players and agencies.
What Works: Advertising in Social Media - Presentation Now Available!
_cropped_good_one_thumb.jpg){kind=logo}
With a lineup of key industry speakers their insights into what’s happening now, what the opportunities are & what’s next in the world of advertising in social media was presented.
IAB Australia is hiring an Events, Education & Training Coordinator
Due to continued growth, a position will be available from July 2, 2012 for a proactive Events, Education & Training Coordinator.
IAB UK: Consumers & Online Privacy 2012
A report by the IAB UK and ValueClick explains how 52% of UK consumers are happy to see online advertising because it supports online services and content at little or no cost.
Display advertising booms back with highest year on year growth since 2008
The IAB Online Advertising Expenditure Report for the Quarter ended March 2012 is now available
IAB UK: Location Based Advertising on mobile whitepaper
This report has been created to give advertisers and agencies an insight into Location Based Advertising with some case studies and top tips for using each form.
Online Circle: The Australian Facebook Performance Report March 2012
Findings show that while all industries grew their volume of fans in February and March, the highest relative fan growth was experienced by Travel and Pharmaceutical industries.
IAB UK - Mobile Engage Live-Stream
The conference will feature presentations from Shazam, FT, Google, M&S, Twitter, O2, Coca Cola, MediaCom, Unilever and WIRED magazine. Rounding off the day with broadcaser Louis Theroux.
