IAB Training Launches 2014 Short Courses for Media & Marketing Professionals
For 2014, we are continuing the success of our 2013 programme and are refining it to address the latest needs of the digital marketing industry.
Early mobile investors benefit, while others risk falling behind
Nearly half of all campaigns have mobile components and this is expected to increase by 43 percent by 2016.
Digital Audience Measurement: IAB Measurement Landscape & Positioning
IAB is conducting its second annual industry landscape survey with TNS in which it will review the industry goals, challenges and budget allocation.
Mobile Landscape Presentations Now Available
The survey was run by the IAB Mobile Advertising Council and leading research firm TNS, detailing the projections of people within the publishing, agency and client communities.
IAB Training: Digital Media Sales - Sydney
Sydney : Wednesday, 07 May 2014 and Wednesday, 14 May 2014
Learn how to effectively sell digital media solutions to your customers. This 2 day practical course is designed to give you a thorough overview of the key areas of digital media.
IAB Training: Programmatic Trading - Sydney
Sydney: Wednesday, 28 May 2014
The only training course in Australia focused on the impact of programmatic technology on digital media planning & buying.