Publisher Ad Blocking Primer - IAB Tech Lab (US)
Published on Monday, 18 April 2016
in the categories Research & Resources, Mobile Resources, Mobile Standards & Guidelines
Produced by the IAB Tech Lab in the US, this primer outlines the best practices for publishers dealing with ad blocking and touches on the relevant pros and cons of those strategies.
Download the primer below.
Downloads:
- IABTechLab_Publisher_AdBlocking_Primer.pdf Size: 219 Kb
