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Unruly: Parents playbook - Insights into the new “It” crowd

Parents are a sought-after crowd. With more than $200 billion in spending potential, the power to influence the next generation of spenders, and a need to buy an increased assortment of goods and services, parents are one of the most influential demographics to target.

Criteo: Preparing for Digital Commerce Success

Customer experience is the new battleground for retailers, driven by soaring customers expectations and an explosion in consumer choice ....

Australian Online Landscape Review - April 2017

The digital landscape in April 2017 saw Australians spend 65 hours surfing online across over 224 sessions per person, with 20,072,000 people actively surfing online.

Online Advertising Expenditure Q1 2017 - Infographic

Total online advertising spend continues to grow, with first quarter expenditure at $1.86 million, up 7.2 per cent year on year.

 

Online Advertising Expenditure Report - Quarter ended March 2017

Total online advertising spend continues to grow, with first quarter expenditure at $1.86 billion, up 7.2 per cent year on year.

 

Automotive brands continue to lead digital display advertising in Australia

Data from Q1 2017 IAB PwC Online Advertising Expenditure Report shows digital ad spend up 7.2 per cent year on year

Sydney, 2 June, 2017: Total online advertising spend continues to grow, with first quarter expenditure at $1.86 billion, up 7.2 per cent year on year.

IAB Content Intern
IAB Digital Ad Ops 2017 Conference

Hear from some of the most knowledgable Ad Ops minds in the business!  Join us Wednesday June 21st @ PwC Southbank, Melbourne. 

 

Sports in Digital Media Infographic

March saw 64% increase on time spent (vs Feb) on sports content supported by the start of the NRL and AFL Seasons.

Digital Fact Sheet - May 2017

Digital Fact Sheet summarising key points on the following topics:

  • Ad Revenue CY16
  • Viewability
  • Ad Blocking
  • Brand Safety
  • Invalid Traffic/Ad Fraud
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