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Device Ownership & Trends - Jan. 2019

As part of IAB Australia’s role in managing the digital audience measurement currency endorsement process, it is vital that there is continual tracking of macro digital device ownership and usage trends to ensure that our measurement systems are built to reflect the Australian population.

IAB Digital Ad Ops Conference 2017

This half day IAB Ad Ops Conference will cover local and global trends affecting the online advertising industry from an AdOp and TechOps perspective; an engaging panel discussion on considerations and options for developing your career in Ops and an inspirational working panel of senior tech ops industry experts delivering best practice presentations on critical topics. Due to overwhelming interest Digital Ad Ops is now sold out. However, contact annette@iabaustralia.com.au to be waitlisted.

How To Win In Mobile At Cannes 2018

It’s time for creatives to take mobile seriously! The IAB will be hosting an event that explores all things mobile and showcases how the platform is unique for creatives. You’ll leave with an invigorated belief in mobile as a channel, an insight into some of the trends that we’ll see in 2018 and a better understanding of the process and collaboration necessary in executing great mobile.

Tickets sold out.

SCA: Grocery Buying Habits

Did you know, nearly 1 in 2 SCA grocery buyers visit the supermarket at least several times a week.

Viacom: Australian Millennials: Music, Humor and Resilience

Viacom's recent project The Next Normal: Rise of Resilience spanned 28,600 people aged 6 to 54 across 32 countries, including Australia. Here are the key findings from an analysis of Australians aged 16 to 34.

January, 2019

Mobile Advertising Council Meeting

The IAB Mobile Advertising Council meets on a monthly basis and has industry wide representation across publishers, media agencies and creative agencies.

Advertising Effectiveness Council

The Ad Effectiveness Council meets on a monthly basis to tackle issues and find solutions across metrics and advertising effectiveness for the betterment of the entire digital industry.

Video Advertising Council Meeting

The IAB Video Advertising Councilprovides a broad, collective voice in addressing the key issues and challenges faced by the industry, by marketers and by the members' own organisations.

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