How To Win In Mobile At Cannes 2018

Recent Events
Tuesday, 3 October 2017
08:30
PwC, Sydney

Tickets sold out.

It’s time for creatives to take mobile seriously! The IAB will be hosting an event that explores all things mobile and showcases how the platform is unique for creatives. You’ll leave with an invigorated belief in mobile as a channel, an insight into some of the trends that we’ll see in 2018 and a better understanding of the process and collaboration necessary in executing great mobile.

Takeaways:

  • For creatives currently considering mobile and mobile execution of an idea, to go back to the office with better ideas and an invigorated belief in mobile as a channel.
  • For all to understand a little more about the process and collaboration necessary in executing great mobile – Creative, Production, Tech, Media agency, Media.
  • An insight into some of the trends that will carry into 2018.

Speakers:

Rick Knott celtragai le royMichael CanningClaus StanglVenessa Hunt GroupMRossRaeburnAnsible

           Speaker Logos

Agenda:

8:30 – Registration

9:00 – Introduction – Rick Knott, Celtra & IAB MAC Chair

9:15-10:15 – Panel – hosted by Gai Le Roy, Director of Research, IAB

                                 Michael Canning, ECD, M&C Saatchi

                                 Claus Stangl – Creative Strategist, Facebook

                                 Venessa Hunt, Head of Digital Investment, Group M

                                 Ross Raeburn CEO, Ansible

10:15 – Q&A / discussion

10:30 – Close – Rick Knott, Celtra & IAB MAC Chair

Prices:

Tickets sold out.

 

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