PwC, Lvl 19, 2 Riverside Quay, Southbank VIC 3006   Tuesday, 27 February 2018  8:30 AM - 11:30 AM
IAB Audio Advertising: State of The Nation Event - Melbourne

Join the IAB on Tuesday, 27 February 2018 for the 2nd wave of IAB's Digital Audio Advertising: State of the Nation Report, providing a snapshot of Australia's audio landscape across broadcast radio, podcasting and digital streaming. It covers buying methods, satisfaction and experience of those involved in buying and planning audio campaigns in Australia.

 

  

 

 

  

AGENDA

9:00 AM – Open – Gai Le Roy, Director of Research, IAB Australia
9:10 AM – Research - Audio Advertising – State of the Nation: Wave 2 – Gai Le Roy, Director of Research, IAB Australia
9:25 AM – Audio Ads Across Channels
9:40 AM – Creating and Commercialising Podcasts – Courtney Carthy, Chief Creative Officer, Placard Media
9:55 AM – Audio Creative Opportunities – Tristan Viney, Creative Director, Eardrum
10:05 AM – Panel Moderated by Gai Le Roy, IAB Australia
                    Streaming: Andrea Ingham, Spotify
                    Creative: Tristan Viney, Eardrum
                    Podcasting: Courtney Carthy, Placard Media

 

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