Council Member of the Month: Justin Orchard

Council Member of the Month: Justin Orchard

Each month the IAB profiles a Council Member working hard to proactively define the future of digital advertising. This month we profile Justin Orchard from IAB's Standards and Guidelines Council. 

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VAST 4.0 in Australia: What You Need To Know

VAST 4.0 in Australia: What You Need To Know
Digital video has seen explosive growth over the past five years, achieving in Australia a  55 percent YOY growth  in Financial Year 2016 to make up $600 million of the nation’s total digital advertising expenditure. Globally, digital video is tipped to make up  80% of all internet traffic by 2018...

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Sophie Madden, MFA CEO, discusses the IAB-MFA Agency Advisory Group

Sophie Madden, MFA CEO, discusses the IAB-MFA Agency Advisory Group

Sophie Madden, MFA CEO, shares her thoughts on the role of digital media, her passion for the industry, and why the MFA and IAB joined forces to create the IAB-MFA Agency Advisory Group [IMAAG].

 

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IAB Standards & Guidelines Council Discusses All Things Digital

IAB Standards & Guidelines Council Discusses All Things Digital

The IAB Standards & Guidelines Council, originally convened in 2009, continues to lead the way in indentifying and evaluating the needs of the Australian Online Advertising industry. 

We spoke with a few of our council members about all things digital - from native advertising to viewability:

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