You have 0 articles to compare. Do you want to see compare view now?


Compare

Advanced Filter Options

Forbes - GDPR: Compliance Challenge Or Marketing Opportunity?

Forbes, March 6 2019: There has been much hand-wringing among marketers over the European Union’s recently implemented data privacy rules. Yes, they have important implications for marketers doing business in Europe. And it’s true that failure to comply can result in significant penalties.

IAB's March 2019 Update

The Australian online advertising market hit $8.8bn expenditure in calendar year 2018, an increase of 11.6% on 2017 according to the IAB Australia Online Advertising Expenditure Report (OAER) published by PwC.

SYDNEY, March 12, 2019: The Australian online advertising market hit $8.8bn expenditure in calendar year 2018, an increase of 11.6% on 2017 according to the IAB Australia Online Advertising Expenditure Report (OAER) published today by PwC. The independent report, which has been detailing key online market trends since 2007, includes for the first time data points about the rate of programmatic buying, as well as CTV video advertising revenue data.

Digital Fact Pack: Programmatic Summit 2019

Get all the latest digital information and figures for reference during Programmatic Summit 2019.

Criteo: The Psychology of Shopping

The psychology behind shopping is evolving. A major shift in the consumer mindset is giving rise to three major trends, all on track on track to have a huge impact on the retail industry. This study explores these behavioural changes and the motivating factors behind them.

Publift: What is Header Bidding and Why Should You Care?

Header bidding, also known as pre-bidding, is an advanced programmatic technique where publishers offer inventory to multiple ad exchanges at the same time before making calls to their ad servers (mostly DoubleClick for Publishers) ...

Brightcove: How to incorporate video into the customer journey

Leading demand gen marketers recognize that their job doesn’t end once a prospect signs on the dotted line. It’s crucial to the marketer’s and the organization’s success to continue nurturing that customer’s relationship with the brand’s product and/or services.

Page 6 of 250 Results 51 - 60 of 2494