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IAB UK: John Lewis Mobile Campaign Research

This case study shows overall uplift mobile advertising has on brand measures, and focuses at the uplifting effect of rich media advertising on mobile compared to static banners.

IAB UK: Mobile and the Media Day

Find out how UK consumers are using mobile media throughout the day, and get insights on the drivers of cross-media usage. This piece of research looks at 500 mobile media users usage of mobile media by day part to understand what, why and when they are accessing content on their phone.

Campalyst: Top 250 Internet Retailers On Social Media Infographic

This infographic covers the largest US internet retailers, giving an overview of their presence and use of the five key social networks: Facebook, Twitter, YouTube, Google+ and Pinterest.

IAB Event What Works: Advertising in Social Media - Presentations Available

In this latest series of IAB's highly useful guides to what works in online advertising, learn some simple and powerful tips for what to do when advertising in social media from experts at Facebook, LinkedIn, Soap and Nielsen.

Fairfax Metro Media Audience Report - May 2012

This quarterly report shows that Fairfax's strategic focus on sustainable and profitable circulation for print has not impeded continued total audience growth. Consuming both The Sydney Morning Herald and smh.com.au has increased by 11%. Similarly, readers consuming both The Age and theage.com.au have increased by 7%.

IAB UK: Three device lives: tablets in context

This research reveals that consumers feel that even with extensive developments in tablet devices, a role still remains for smartphones, desktops & laptops – allowing them to retain their staying power in consumers' portfolio of devices.

Millward Brown: 10 Tips to Optimizing Your Online Branding Campaign

Real-time data allows advertisers to learn what's working in an online campaign & make changes while still in market. Here are 10 suggestions for optimising online branding campaigns.

Adap.tv and Digiday: Video State of the Industry Report

Interested to learn more about online video advertising and how to best leverage this emerging opportunity? This quantitative report identifies the key metrics, the growth in connected TV as a platform and the role that data plays in this environment.

Display advertising booms back with highest year on year growth since 2008

Q1 Online advertising expenditure increases 19 percent year on year.

Online advertising defies media market recording 17 per cent and almost $400 million growth

The Australian online advertising market has continued to record double digit growth reaching $2.66bn for the 2011 calendar year.

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