You have 0 articles to compare. Do you want to see compare view now?


Advanced Filter Options

Strong global interest in IAB Australia’s tender for Online Audience Measurement Services

Twenty-one measurement organizations have leapt at the chance to register their interest in participating in the Online Audience Measurement (OAM) Services tender issued by IAB Australia.

IAB NZ: Digital Natives Report

Roy Morgan's research covers the online activities of the "digital native." Rapid penetration of the internet, especially broadband, has resulted in increased usage and strong growth of all types of websites over the last ten years. Website traffic is largely driven by Generation Y – born between 1976 - 1990, now aged between 21 – 36, the heaviest internet users.

Millward Brown: Maximizing the Value of Viral Video

Nigel Hollis provides insights into how to maximise creativity and reach in order to achieve a viral video in these budget-constraint times.

IAB Australia: Quarter ended September 2011

Online Advertising Expenditure has seen an increase of 20% year on year reaching $688 million in Q3 2011, with Search and Directories experiencing the strongest growth. The executive summary of the report is available to all and members can access the full report.

All in-stream video ads served in SpotXchange Marketplace now have an icon that promotes transparency and consumer choice.

Online audience measurement moves closer to market readiness

Read more about the latest developments and the set of reference materials.

MediaMind, today announced it has been appointed OMD's digital advertising partner on the Tourism Australia.

IAB UK: FMCG Vertical Guide

The IAB UK have complied this guide containing stats, research and concrete proof that online can really work for FMCG brands. Also presented are case studies on search, display, social media disciplines such as viral seeding and widgets, as well as mobile advertising.

Adconion Media Group has further strengthened its position in Australia as one of the fastest growing operations in digital advertising, outpacing Google over five consecutive months to become the highest reaching distribution platform in the country.

The Me Project

Praised for its brilliant insight, implementation and one-to-one interactivity with users, this 303 campaign was designed to encourage school leavers to consider undergraduate study at Edith Cowan University through a fully interactive website.

Page 205 of 228 Results 2041 - 2050 of 2275