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Find out how shoppers are interacting with retail apps across APAC in Criteo's latest study.

Do you know the difference between Facebook News Feed ads and boosted posts? This video from ReachLocal discusses key differences between these advertising options from Facebook and talk about how they can be used together to reach even more users on Facebook.

New AdRoll Research Finds 81% of Organisations Use Marketing Attribution
Global adoption of marketing attribution has increased, though majority of business still struggle to act on insights, according to survey by Econsultancy

How can your local business use mobile advertising to get in front of more local consumers when they are on the go? Check out this infographic to learn how geofencing works to reach the right people in your local area when they’re using their smartphones.

For our retail Christmas holiday planning guide, we’ve combed through hundreds of best practices, dug deep into the behaviour of over 1.2 billion digital profiles and gathered examples from select experts—all to help make sure that your holiday retail season blows last year’s out of the water.

Not sure where to get started with Facebook Advertising? In this Infographic you can go through some simple questions about your business, website and customers to determine which Facebook advertising solution would be the right match for your business.

The online travel industry has seen explosive growth in the APAC region over the past five years and will continue expanding rapidly. For OTAs in the region, understanding the methods and thought processes that guide their most engaged customers toward a booking will be crucial in the years to come.

According to eMarketer, most mobile display and video ad dollars will be automated by 2018. That means knowing how to launch effective mobile programmatic video campaigns is crucial to online success.

In the race to win today’s fickle, device-centric customers with the type of immediate 1:1 experiences they’ve come to expect, brands must be able to unify all of their data into a centralised, durable profile that can be used for targeting and personalisation across all touchpoints.

SYDNEY, Australia,  29 June, 2017:ReachLocal, a leader in powering online marketing for local businesses, today announced the launch ofReachDisplay GeoFence, a location-based mobile advertising solution that harnesses the power of geofencing technology and makes it accessible, affordable and quantifiable for businesses of all sizes.