AdNews: The 'lifeblood' of IAB Australia - News Corp, MCN and AdRoll join the fray

AdNews, 7 Sept., 2016: New IAB CEO Vijay Solanki has his feet firmly under the table, having made a batch of fresh appointments within the organisation's video, tech, mobile and measurement hubs.

The trade association for online advertising in Australia now has Ben Sharp, managing director ANZ at AdRoll, as the IAB Technology Council chairperson; Suzie Cardwell, digital partnerships and product development director at MCN, as head of the IAB Video Council; Heather White, head of audience insights at News Corp Australia, as chairperson of the IAB Measurement Council and Rick Knott, regional director APAC at mobile video ad firm Celtra, as head of the IAB Mobile Council.

Read the full article here.

By Pippa Chambers, AdNews