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Paul Fisher explains what Australia is to expect, back from his recent trip to the IAB US MIXX 2010 Awards in terms of online display advertising becoming more local, personal, mobile based and more social.

Paul Fisher explains the key trends and bold predictions made at the 2010 IAB MIXX Awards in the US.

Aussie agencies shine at New York’s 2010 MIXX Awards

Australian online advertising agencies ZenithOptimedia and Visual Jazz have picked up a silver and bronze award respectively at the IAB’s sixth annual MIXX Awards, held in New York last week.

IAB Australia announces tender for Online Audience Measurement Services

IAB Australia, with the support of the MFA and the AANA, today announced it is inviting online audience measurement (OAM) vendors to submit their services for tender evaluation.

Find out what Paul Fisher thinks the industry need to grow to $3 billion and beyond, Published in AdNews in September 2010.

IAB Australia appoints Programs Manager

IAB Australia has boosted its team, announcing the appointment of Michael Taylor as Programs Manager.

Online Advertising cracks $2billion mark with 13 percent year on year growth

The Australian online advertising market has broken through the $2 billion barrier with online advertising expenditure data released today in IAB Australia’s Online Advertising Expenditure Report (OAER) compiled by PricewaterhouseCoopers (PwC) noting a total expenditure of $2.043 billion for the 12 months ended 30 June 2010.

Tequila snares Creative Showcase 5.1

Tequila’s ‘Pedigree Adoption Drive Application’ has been declared the winner of the first round of the fifth annual Creative Showcase, Australia’s best free online award for creativity in digital advertising. In a close competition, Visual Jazz was awarded second place for its work on Defence Force Recruiting campaign while Holler secured third place for its XXXX campaign. The winners were chosen by a panel of industry judges.

Paul Fisher's latest AdNews Article about how he thinks having major publishers owned by traditional media companies has shaped the Australian digital media industry.

2010 IAB Awards Ceremony

The winners of the 2010 IAB Awards have been announced last night at the ceremony.

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