IAB Appoints New Board Member
9 January, 2008: Tim Johnson, mcn’s National Online Sales Manager, has been appointed to the IAB Australia Board following a nomination and ballot conducted amongst the IAB Australia membership during November and December 2007. During Mr Johnson’s one year tenure, he will represent the interests of all IAB members.
The appointment is effective immediately and Mr Johnson will be attending his first meeting mid January 2008.
“We are delighted to welcome Tim to the IAB Australia Board and anticipate he will bring fresh insights into our discussions and plans this year,” said IAB Australia general manager Patty Keegan.
“Tim will be involved in a range of IAB Australia initiatives including working toward audience measurement standards, increasing participation in online ad spend reporting, planning for the future direction of the IAB and continuing to increase the profile of interactive advertising with initiatives such as the IAB Awards and Creative Showcase,” said Ms Keegan.
Other nominees for the Board position included Ben Dixon, CEO of Facilitate Digital, Robbie Hills, MD of 24/7 Real. Gavin Burneet, GM of The West and Tony Surtees, CEO of iPrime.
About the Interactive Advertising Bureau
Australia’s six major online publishers -Fairfax Digital, Google, News Digital Media, ninemsn, Sensis, and Yahoo!7 - together with the Australian Interactive Media Industry Association (AIMIA) as its founding members. The IAB now has 40 member companies, drawn from a broad spectrum of online advertising and marketing organizations, technology and services companies.
The group has three key priorities: to promote the standardisation of ad formats; to ensure timeliness and transparency of industry data, and to educate the marketplace about the value of online advertising.
For further information about IAB Australia please visit: http://www.iabaustralia.com.au
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