Online Advertising Expenditure Report - Q2 and FY17 (June 2017)

Online advertising expenditure was $7.6 billion in the twelve months ended 30 June 2017, representing growth of 11.7% on 2016.

Watch a short video with Megan Brownlow of PwC in which we discuss the highlights of the Report, including what the growth can tell us, the roles of Mobile and Video, and the impact various industry categories have on the figures.

Classifieds showed strong growth, increasing 14.7% in the twelve months ended 30 June 2017, whilst Search and Directories and General Display also performed well at 11.8% and 10.2% annual growth respectively.

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