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Ad Ops Melbourne 2019: Content from the day

Download the content from our half-day IAB Ad Ops Conference was held in Melbourne on June 20, covering local and global trends affecting the online advertising industry from an AdOp and TechOps perspective ...

Melbourne Ad Ops 2019 Conference - Fact Pack

Get all the latest market information and digital resources ahead of our Melbourne Digital Ad Ops Conference on June 20.

A Guide to Designing Digital Ad Impact Studies - May 2019

The IAB's Guide to Designing Digital Ad Impact Studies has been written to provide guidance on measuring digital advertising that will add confidence and precision to marketing investment decisions. 

Australian Digital Video Landscape - 2019

The video landscape has never been more complicated and exciting we have seen an increased number of content creation sources, delivery and consumption channels, and platforms, and as a result, more video viewing time in total. Digital video advertising expenditure continues to grow strongly each year and is the fastest-growing digital advertising segment.

Australian Online Landscape Review - February 2019

The digital landscape saw 20,938,000 people actively surfing online in February 2019, with Australians 18+ spending an average of 91 hours and 50 minutes online per person.

Device Ownership & Trends - March 2019

The data in this report, exclusive to IAB members, is primarily generated from enumeration and currency data every month and regularly released to market. 

Total Australian Advertising Market CY2018

Digital advertising represented 53.2% of Total Australian Ad Market ($16.6 billion). The total digital ad spend in CY18 ended on $8.8B, up 12% on CY17. 

Australian Online Landscape Review - January 2019

The digital landscape saw 20,717,000 people actively surfing online in Januray 2019, with Australians 18+ spending an average of 99.5 hours online per person.

Digital Fact Pack: Programmatic Summit 2019

Get all the latest digital information and figures for reference during Programmatic Summit 2019.

Digital Audio: State of the Nation - March 2019

The third wave of IAB Australia’s Audio Advertising State of the Nation research has been published today, providing further insight on how the media buying community is using audio advertising across all platforms.

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