Nielsen Online Landscape Review - December 2014
Welcome to the December 2014 edition of Nielsen's Online Landscape Review. The online landscape in December saw Australians spend 35 hours online over 62 sessions; with nearly 37 billion minutes spent online with 27 billion pages viewed. Compared to November, the average consumer spent 2 hours less browsing and 2 less sessions over Christmas period.
Specifically In this months' edition, we investigate Multi-Category Commerce with a specific focus on Classifieds/Auctions and Mass Merchandiser sites.
Download the full report below.