COVID-19 Market Insights Rundown

Summary of insights pieces in relation to market and consumer trends due to the impact of COVID-19 pandemic. Research pieces from IAB, IAB members and other important industry reports. 

 
IAB Members & Associates

May 7

LinkedIn

Navigating Today’s Evolving World of Work

April 9

DDB Australia

Seven Lessons Lessons from Lockdown

Double Verify
Brand Suitability Series Part 1: Supporting News Amid the Coronavirus Crisis

Edelman Trust Barometer Special Report

Brand Trust and the Coronavirus Pandemic

Kantar
COVID-19 Australia – Building resilient brands and businesses webinar

Nine
Consumer Pulse

Unruly

Learnings from COVID-19 Campaigns

Pollinate and Social Soup

BC:AC World – Before and After COVID-19

SimilarWeb

Corona Virus Data Hub & Insights

April 6

Adobe 

Tracking the State of Ecommerce During COVID-19 and Beyond (US)

Analytic Partners 

Future Proof Your Market Position:Rethinking Marketing Strategy in Turbulent Times.  Register to watch webinar – (Global) 

Bench

How brands are uncovering media opportunities during COVID-19 |

Double Verify

Brand Suitability Series Part 1: Supporting News Amid the Coronavirus Crisis

Ebiquity

Advertising Through a Recession (Global)

Engine Insights 

COVID19 Keeping the Pulse of the Consumer (US)

Google  

Resources and insights to help you navigate uncertain times (Global)

Inmobi

 Impact of COVID19 on in-app usage and footfall visits across the nation (AU)

Integral Ad Science (IAS)

Marketers on COVID

IPSOS 

Signals #2 Understanding the Coronvirus Crisis (AU)

 COVID-19 The Creative Fightback – How brands can help people win the war to survive, then revive (UK)

Kantar 

COVID-19: Latest Australian brand and consumer insights (AU)

Kargo

Mobile Trends – COVID-19 FAQ

The Lab 

COVID-19 Brand Navigator State of the Nation Report April 2020 (AU)

Nielsen – Retail 

COVID-19: Tracking The Impact on FMCG, Retail and Media (US)
Key Questions All Marketers Should be Asking (Global)

COVID-19 – How Australia Must Adapt to New Pandemic Purchasing Patterns (AU)

Australian Online Sales Soar with Coronavirus Pantry Stocking (AU)

Nielsen – Media

As We Hunt for Information News Consumption Patterns are Changing (AU)

PWC 

Responding to the potential business impacts of novel coronavirus (AU)

Spotify 

How Social Distancing Has Shifted Spotify Streaming (Global)

Twitter 

Crisis Communication for Brands on Twitter; how to manage brand communications during COVID-19 (Global)

IAB AROUND THE GLOBE

IAB US  

Coronavirus Ad Spend Impact Buyside Study

 IAB THERE – Daily ½ Hour Talk Show on Issues Relating to the Current Market