MediaMind: Telecom Advertising - Leaving an Effective Message
MediaMind's new Telecom research analyzed billions of impressions that were served in the past year to develop best practices for generating the highest performance.
These insights include:
- The best performing online placements and online environments.
- Which ad formats generate more breakthrough, and which engage users for longer.
- Which ad sizes receive the highest performance.
- The optimal number of exposures to avoid ad oversaturation