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Australian Online Landscape Review - April 2015

Welcome to the April 2015 edition of Nielsen's Online Landscape Review.

The online landscape in March saw Australians spend 37 hours online over 64 sessions; with 41 billion minutes spent online and 30 billion pages viewed.

IAB U.S. Report: The Changing TV Experience - Attitudes and Usage Across Multiple Screens

IAB U.S.: There seems to be a shift toward all media being digital, especially when it comes to TV. The IAB in the U.S. in association with VisionCritical has just released a report on digital video consumption titled "The Changing TV Experience: Attitudes and Usage Across Multiple Screens". Among the findings: one-third of people in the U.S. now own connected TVs, and one-third of them claim to stream video to TV daily.

Nielsen Online Landscape Review - March 2015

Welcome to the March 2015 edition of Nielsen's Online Landscape Review. The online landscape in March saw Australians spend 37 hours online over 64 sessions; with 41 billion minutes spent online and 30 billion pages viewed.

2015 Mobile Landscape Survey Results

The IAB Australia 2015 Mobile Landscape Survey Results are in.

Conducted in April 2015 by Hoop Group, the survey is a snapshot of the nation's mobile advertising industry and a look into what the industry will look like in in the near future.
AdRoll: State of the Industry - A close look at retargeting and the programmatic marketer

Today's marketers are becoming more like analysts, using technology to understand and react to alwayson consumers in real time. Australian marketers have rapidly embraced digital advertising.

Nielsen Online Landscape Review - February 2015

Welcome to the February 2015 edition of Nielsen's Online Landscape Review.

The online landscape in February saw Australians spend 34 hours online over 60 sessions; with 36 billion minutes spent online and 27 billion pages viewed. Compared to January, the shorter month saw the average consumer spending 2.5 less hours browsing and 1 less session online.

Digital, Social & Mobile in APAC in 2015 - IAB Singapore

Digital connectivity is quickly becoming a part of everyday life for people all over the Asia-Pacific region, according to a new study on 'The State of Digital' in Asia Pacific in 2015'.

Broadcasting Digital Media Summit - Presentation Slides

The 13th Annual Australian Broadcasting Digital Media Summit was held in Sydney in March, featuring presentations by and discussions with industry leading minds in this evolving space.

Programmatic Playbook 2015

Programmatic Playbook 2015 is here, and it is full of research and insights from the brightest minds in the digital world. 

 

Australian Online Landscape review - January 2015

January 21, 2015: The January 2015 edition of Nielsen's Online Landscape Review is here, with the online landscape in January seeing Australians spend 36 hours online over 62 sessions; with 39 billion minutes spent online with 28 billion pages viewed.

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