Entertainment
Trends, insights, and digital advertising strategies for Australia’s entertainment industry, including streaming, gaming, and media.
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Audio Advertising
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Data Advertising
Contextual Targeting Case Study: Disneyland Paris and Oracle
Delivering strong ROI on Contextual Solutions.
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Perspectives
Game Advertising Case Study: Audible and Twitch
Explore how Audible and Twitch maximized game ad ROI. Learn actionable insights on cross-platform ad buying and effective CTV strategies for Australian media.
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DOOH Advertising
DOOH Case Study: Foxtel and Hivestack
See how Foxtel leveraged DOOH advertising with Hivestack for campaign success. Explore a deep dive into impactful, modern out-of-home advertising strategies.
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Perspectives
Game Advertising Case Study: Bring and EA ‘The Sims’
Now in its 20th year, The Sims has built an incredible legacy. If there’s a system you can play games on, chances are you…
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Perspectives
Game Advertising Case Study: Hotel Hideaway and Azerion
Azerion hosted a live music event in Hotel Hideaway, a metaverse est in 2016. The event was hosted by DJ Luuk Van Dijk. Those…
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