The IAB Australia Audio Summit turned 10!
We celebrated our 10th annual Sydney Audio Summit – the key digital audio event that brings together the whole industry.
Sponsored by
Photos from the day can be found here
Video content from the day can be found here
State of the Nation Research can be found here
+ Case studies can be found below
Agenda:
| Time | Session | Speaker/s |
|---|---|---|
| 8.15 – 9.00am | Registration and light breakfast | |
| 9.00am – 9.10am | Opening | Steve Golding, Head of Audio Automation, NOVA |
| 9.10am – 9.30am | Audio CY24 Revenue Trends & State of the Nation – Industry Reflection | Natalie Stanbury, Research Director, IAB Australia Steve Golding, Head of Audio Automation, NOVA Kim Loasby, Head of Digital Product & Automation, SCA Denis Donati, Commercial Director Digital, ARN |
| 9.30am – 9.45am | Beyond the launch: Building community that converts with EA Games | Ciaran Tobin, Group Business Director, Acast Jordan Ingleton, Implementation & Activation Director, Mindshare Anthony Kalergis, Media Manager – APAC & ME, Electronic Arts |
| 9.45am – 10.05am | International Perspectives – Fireside | Bryan Barletta, Founder, Sounds Profitable Gai Le Roy, CEO, IAB Australia |
| 10.05am – 10.20am | How Origin Used Audio + DOOH to Prime Conversion | Liam Hickey, Head of Automation JAPAC, Spotify Michael Whiteside, National Sales Director Advanced Trading, QMS Sarah Kutrolli, Head of Marketing, Origin |
| 10.20am – 10.35am | Audio Engagement, Talent and ROI in the Media Mix | Thad King, National Head of Communications Planning, OMD Mette Breith, Head of Market Intelligence, OMD |
| 10.35am – 11.00am | Audio Investment in 2026 – Trading, tech, targeting and measurement | Moderator: Nikola Small, Associate Director, Magnite Hari Caulfied, Group Programmatic Lead, Foxtel Thad King, National Head of Communications Planning, OMD Sarah Keith, Managing Director, Involved Media Shachi D’Silva, Lead Associate Account Director, The Trade Desk Thomas Marcerola, Sydney Head of Investment, Publicis |
| 11.00am | Closing | Gai Le Roy, CEO, IAB Australia |
