IAB Australia’s October Digital Fact Sheet Pack for MeasureUp Conference summarises the latest key points on the following topics:
- Mission: Simplify & Inspire
- Strategic Initiatives
- Digital Audience
- Digital Video Monthly Universe – 18+
- Online Advertising Expenditure Report FY2017
- Ad Revenue H1 2017
- Digital Ad Revenue
- Top 3 Advertiser Categories
- Distribution of Digital Money CY16
- Brand Safety
- Viewability Principles
- Ad Blocking
