Your gateway to digital advertising intelligence — IAB Australia provides comprehensive research, data, expert insights and industry standards for journalists covering the digital advertising and media landscape. Everything below is freely available on our website — no login required.
research & resources
ai hub & tech standards
latest technical materials
events & podcast
councils & working groups — expert sources for comment and guidance
IAB Australia's councils and working groups bring together senior practitioners from member companies. Each council sets its own agenda and meets monthly — making them an authoritative source for expert comment on the issues shaping digital advertising in Australia.
IAB Australia is an independent industry association with nearly 9,000 members globally spanning media owners, publishers, technology companies, agencies, and advertisers. As one of 45 IAB offices globally, our role is to support sustainable and diverse investment in digital advertising across all platforms in Australia — developing standards integral to the operation of digital advertising and demonstrating to marketers and agencies the many ways it can deliver on business objectives.