Research
Digital Landscape Report – March 2023
The Australian Digital Landscape report provides an understanding of digital device ownership including what devices are being used by who, to access different types…
Research & Resources
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ResearchData Collaboration Platforms Explainer
Explore the data collaboration explainer for insights on best practices and types of data collaboration in digital advertising.
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ResearchQ&A on Data & Privacy
This new Q&A series highlights a key topic in digital advertising and discusses the work that will be carried out by the relative council…
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Research
Australian Digital Video Ad Revenue Trends: April 2023
We have created this nickable slide on video advertising specifically utilising data from the IAB online advertising expenditure report prepared by PwC and Ipsos…
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Research
Guide to Tracking Affiliate Partnerships
The IAB Australia Affiliate and Partnership Marketing Working Group has developed an up-to-date guide in relation to tracking affiliate partnerships with special consideration to…
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Research
Affiliate & Partnership Marketing – Industry Review 2023
Dive into the 2023 industry review of affiliate and partnership marketing. Get expert insights on top trends, strategies, and maximizing your revenue potential today.
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Research
Q&A on Affiliate and Partnership Marketing
This new Q&A series highlights a key topic in digital advertising and discusses the work that will be carried out by the relative council…
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Research
Q&A on DOOH Advertising
This new Q&A series highlights a key topic in digital advertising and discusses the work that will be carried out by the relative council…
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Research
Nickable Slides: March 2023
This pack of industry slides, with the latest data on digital consumption and ad revenue, is made specifically for pilfering and perfect for sales…
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Research
Retail Media State of the Nation 2023
The 2023 Retail Media State of the Nation Report is the inaugural research report on the retail media sector from IAB Australia. The research…
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Research
Audio Advertising State of the Nation 2023
Streaming digital audio and podcast advertising is continuing to grow strongly according to the 2023 IAB Australian Audio State of the Nation Report which…
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