News
Top 10 Media Owners Reach Over Half of the Australian Population Each Month
Sydney, 28 January 2021 – 2020 was a boom year for digital content consumption with digitally active Australians engaging with a diverse range of…
Media Releases
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NewsIAB Australia Annual Report FY20
The Annual Report provides members with a comprehensive report on IAB Australia activities during FY20.
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NewsInvestment in Australian Digital Advertising bounces back with 11.3% growth from previous quarter
Investment in Australian Digital Advertising bounces back with 11.3% growth from previous quarter Monday 23rd November 2020: The Australian digital advertising market is showing…
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News
Privacy Act Review Announcement
October 30th 2020 The Attorney General has released an Issues Paper in relation to a review of the Australian Privacy Act. The Government is…
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News
Playground xyz and Are Media win inaugural IAB MeasureUp Awards
Celebrating industry excellence! Discover why Playground xyz and Are Media earned the inaugural IAB MeasureUp Awards for innovation in Australian media measurement.
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News
IAB launches resources and support for new and niche Australian publishers
Tuesday 13th October 2020 – Sydney, Australia: IAB has announced several new measures specifically developed to support small and medium Australian publishers including a…
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News
IAB announces plans to future proof audience measurement
17th September 2020: IAB Australia has laid out its plans to future proof the industry supported standardised digital audience measurement currency with the removal…
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News
Australian digital advertising market experiences double digit decline in Q2 2020 due to Impact of COVID-19
Explore the double-digit drop in Australia's digital ad spending in Q2 2020. Get expert insights into the COVID-19 impact and market resilience.
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News
Research Awards launched to recognise and celebrate Australian media research
Celebrating the best of digital, cross media, consumer and cultural trade research from media owners & technology partners 18 August 2020; SYDNEY: IAB Australia…
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Standards & Guidelines
IAB Tech Lab Releases SafeFrame 2.0 Secure Ad Container for Public Comment
Enhance trust in digital advertising. Discover SafeFrame 2.0, the latest secure ad container from IAB Tech Lab, ensuring privacy and robust ad integrity for…
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News
IAB Australia calls for digital industry to adopt transparency standards
Learn why IAB Australia is urging the digital industry to adopt crucial transparency standards for data and advertising integrity. Read the full call to…
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News
Marketers, agencies, digital publishers and ad tech agree on steps to improve digital advertising transparency
17th June 2020, Sydney Australia: The Australian Association of National Advertisers (AANA), Interactive Advertising Bureau (IAB) and Media Federation of Australia (MFA) today released…
Membership
Become an IAB Australia member
Membership is by company. Once your organisation joins, your whole team gets member-only research, discounted or free event tickets, and the chance to join our councils and working groups.