News
All-star industry cast announced for Addy Lala and the MOOD Tea Thieves fundraising pantomime
4th October 2023: Nicole Bence, Peter Horgan and Aimee Buchanan are amongst the first industry executives to be named in the superstar cast for…
Media Releases
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NewsWhen too much sport is never enough: Young women lead online consumption of Women’s World Cup content as Matildas captivate Australians in August – Ipsos iris data
Explore how young women are leading the online consumption of Women's World Cup content. Get actionable Ipsos insights into fan behavior and digital trends.
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News
IAB launches foundational industry training programs
IAB Australia has expanded its industry education offerings with the launch of new foundational industry training programs. The first two modules, Foundations of Digital…
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News
Convenience remains king for e-commerce success, but retailers now need to ramp up value proposition
Consumers focused on discounts, loyalty programs and minimising unexpected price increases Tuesday 5th September 2023: After significant growth in peak pandemic years, Australian consumer…
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News
Online advertising expenditure hits $14.2bn for FY23 but growth has slowed
Thursday 31 August 2023: The local Australian online advertising market reached $14.2 billion for the financial year ending 30th June 2023 according to the…
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Audience Measurement
Sport, the rental crisis & entertainment saw more than 20m Australians use a news website or app in July – Ipsos iris data
New social media platform Threads attracts an audience of 1.6 million; online dating usage surges – 21 August 2023 – Major news including sport…
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News
Does our industry need a pantomime? Oh yes, we do!
15th August 2023: Sure, our industry has perfected the art of drinking rosé, entering awards, and writing humble brag posts on LinkedIn but can…
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News
More than 20m Australians used a news website or app in June as Australians can’t shake it off with Taylor Swift ticket frenzy compelling online audiences
Explore why high-profile events drive digital traffic. Learn how Australians are engaging with news apps and websites in the modern media landscape.
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News
Digital advertising industry overall job vacancy rate plunges
Demand for experienced leaders on the rise Tuesday 18th July 2023: The Australian digital advertising and ad tech industry job vacancy rates have dropped…
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News
IAB Australia calls for considered response to online gambling
Explore IAB Australia's call for a thoughtful, balanced approach to online gambling regulation. Learn about industry best practices and necessary policy discussions.
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News
Major news events see more than 20 million people use a news website or app in May – Ipsos iris data
Major news events such as the King’s Coronation ceremony, the Federal Budget, the NRL State of Origin, the death of MasterChef judge Jock Zonfrillo,…
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Executive Technology
IAB Australia launches Digital Ad Fraud handbook for marketers and agencies
IAB Australia has launched a Digital Ad Fraud handbook for publishers, marketers, and agencies. Authored by its Standards and Guidelines Council, with inputs from…
Membership
Become an IAB Australia member
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