Blog
Update on the Google FLEDGE proposal for Re-marketing (now called Protected Audience)
Be aware that since April 2023 this API is now called Protected Audience – to read more about this change from Google please click…
Programmatic
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BlogUnderstanding Google’s Topics API
Recently Google have been providing a number of updates to the The Privacy Sandbox proposals to satisfy third-party use cases without the use of…
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Blog
Enabling a flexible & verified CTV ads eco-system through OpenRTB 2.6 & ads.cert
Master the next generation of CTV advertising. Use OpenRTB 2.6 and ads.cert for a flexible, verified, and scalable ad ecosystem.
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Blog
AdTech Matters – OpenRTB 2.6, Data Transparency update & retail data platforms
Every fortnight or so we’ll bring you some technical updates that we hope you’ll find useful. Today’s topics are a summary of the key…
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Blog
AdTech Matters – id-sources.json & HTL Debug Extension
Every fortnight or so we’ll bring you some technical updates that we hope you’ll find useful. Today’s topics are a look at the newly…
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Blog
AdTech Matters – ACCC Report, ads.cert v2 release & Chrome to limit ad-blockers
Stay informed on crucial AdTech policy shifts. Review the ACCC report, ads.cert v2 release, and how Chrome's new restrictions impact advertising.
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Blog
AdTech Matters – Apple iOS 15 Privacy Features, CDPs & Media Consumer Survey
Every fortnight or so we’ll bring you some technical updates that we hope you’ll find useful. Today’s topics are a look through a recent…
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Blog
AdTech Matters – IDFA Opt-In Rates, Data Clean Rooms & KPMG’s Consumer Trust Report
Understand the impact of IDFA and navigate changing privacy rules. Explore KPMG's Trust Report and solutions like Data Clean Rooms for sustainable ad tech.
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Executive Technology
Programmatic Case Study: Crimtan and Plaza Premium Group
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Blog
AdTech Matters – The State of Programmatic in APAC, McKinsey Top Tech Trends & GDPR Publisher fines
Every fortnight or so we’ll bring you some technical updates that we hope you’ll find useful. Today’s topics are The State of Programmatic in…
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Blog
AdTech Matters – SCID, UK Independent Publishers Report & Amazon Advertising Products
Every fortnight or so we’ll bring you some technical updates that we hope you’ll find useful. Today’s topics are the Shared Campaign Identifier, Amazon…
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Blog
AdTech Matters – Supply Chain Validation Tools, 2021 Digital News Report & The UK’s Data Saves Lives Scheme
Explore crucial AdTech validation tools, key digital news reports, and data safety policies impacting media standards today.
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