DOOH Advertising
DOOH Case Study: Oatly and Billups
2026: Hyper-localised OOH in action: Lessons from Oatly. Across the world, brands strive to make meaningful and measurable connections with their audiences. Oatly’s award-winning…
FMCG
Fast‑moving consumer goods insights, digital advertising strategies, and shopper behaviour trends for the Australian market.
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Video Advertising
CTV Case Study: ENRG and Microsoft Advertising
2025: How ENRG Pro achieved a 95% ad completion rate with Microsoft’s Connected TV ads. ENRG Pro launched its sports drink using Microsoft Advertising’s…
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Perspectives
Multi-Channel Case Study: Telfast, Hearts & Science and Microsoft Advertising
2025: Hearts & Science and Telfast transform allergy season advertising with data-driven precision: Telfast improved ad efficiency by integrating real-time pollen data and postcode…
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Retail Media
Affiliate Case Study: MILKRUN and Partnerize
2025: MILKRUN’s affiliate strategy: A quick ride to success with Partnerize. How affiliate became MILKRUN’s lowest-cost channel for customer acquisition, check out the full…
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DOOH Advertising
pDOOH Case Study: Bakers Delight and Perion
2025: The Perfect Recipe, Powering Footfall Growth with Real-Time Programmatic Innovation. Bakers Delight achieved outstanding footfall uplift through a smart combination of proximity-based targeting,…
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DOOH Advertising
DOOH Case Study: Mars and Hivestack
Mars & Hivestack: Rewarding Everyday Moments with Programmatic DOOH Download the case study below.
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Data Advertising
Data Case Study: Yumi’s, Flybuys and The Trade Desk
Yumi’s drives sales and increases market share with Unpacked by Flybuys and The Trade Desk, check out the full case study here: https://www.thetradedesk.com/us/resource-desk/yumis-unpacks-greater-results-with-flybuys-retail-solution
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Data Advertising
Data Case Study: BWFG and Flybuys
See how BWFG leveraged deep data insights to drive growth for Flybuys. Read our comprehensive Australian case study on performance marketing strategy.
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Video Advertising
Short Form Video Case Study: Index Exchange Matterkind and FMCG Brand
Together with Matterkind, a leading brand in Australia was looking to use premium short-form video inventory as an innovative way to activate reach campaigns…
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Data Advertising
Data Case Study: iCare and Pureprofile
Pureprofile were tasked to cement iCare’s position as the best choice for soft, sustainable toilet paper. Check out their solution!
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Perspectives
Game Advertising Case Study: Mars Wrigley and Twitch
To create meaningful connections with the gaming community, Mars Wrigley 5 Gum partnered with Twitch to launch TeamCLUTCH, a team of up-and-coming Aussie streamers…
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Executive Technology
Programmatic Case Study: Lyre’s Spirits and Bench Media
Lyre’s Spirits business objective was to expand the Aussie brand internationally by partnering with Bench for expert capabilities in programmatic advertising. The aim was…
Membership
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