Member story
Is Brand Safety Enough?
Is Brand Safety Enough? (Tim Beard, Managing Director APAC, Silverbullet) For marketers, brand safety and suitability has become a major focus, especially in today’s…
Members & Councils
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Member resourceXandr Connected TV Guide 2021
Xandr has officially launched a Connected TV (CTV) guide on the opportunities and challenges for advertisers and media buyers in Australia and around the…
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Member resourceImpact: Partnership benchmarks through COVID-19
As lockdowns loosen, here’s the impact on 6 key performance verticals Impact wanted to see what the data told us about COVID-19’s impact on…
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Member resource
Blis: The changing behaviour series
We are living in unprecedented times, that goes without saying. Everyone is impacted, lives are changing, travel is restricted, gyms, restaurants and stores are…
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Member resource
LinkedIn: Navigating Today’s Evolving World of Work
LinkedIn’s data has always portrayed the global impact of working environments, and during this time of uncertainty, we continue to learn about the role…
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Member resource
IAB Australia Response to ISBA Programmatic Supply Chain Transparency Study
IAB Australia CEO, Gai Le Roy, comments on the ISBA Programmatic Supply Chain Transparency Study It is pleasing to see the ISBA Programmatic Supply…
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Member resource
Near: Melbourne Handles the COVID-19 Fight Better than Sydney
IAB members Near have analyzed the density and mobility across cities to understand the vulnerability of a city to the spread of COVID-19. Using…
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Member resource
Criteo: Shopper Story 2020: The New Consumer Mindset
2020 consumers are detectives: Less than 10% of shoppers buy from the first website they visit. Marketers who win the consideration phase of the…
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Member resource
Google: 2019 YouTube Ads Leaderboards – A look back at viewers’ favourite video spots
From collaborating with popular creators to trying out new camera tricks, there are plenty of ways to take your online video creative to the…
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Member resource
Near: Decathlon Sports and Location Technology
Havas Media Hong Kong and Near worked in conjunction to make Tseung Kwan O store launch one of Asia’s most successful store launch. Leading…
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Member resource
Kantar: Health tech has a trust issue (U.S.)
Kantar, in partnership with the Digital Health Summit, surveyed more than 1,000 American adults between Nov. 7 and Nov. 22 to get a better…
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Member resource
IAS: The Industry Pulse Report
IAS take a look at the trends, challenges, and technologies that will propel the digital ecosystem into the new frontier of advertising.Our goal was…
Membership
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