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Tackling the Digital Disruption
Navigate today's complex digital landscape. Learn actionable strategies to tackle disruption and future-proof your advertising and media investments.
News & Opinion
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NewsIAB Australia appoints Events, Education & Training Manager
IAB Australia welcomes its new Events, Education & Training Manager. Learn how this expert appointment drives our industry growth and professional learning.
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News
Tequila kicks off 2012 with strong win in Creative Showcase 6.4
See how Tequila dominated the 6.4 Creative Showcase, securing a major win. Learn about the strategy and innovation that impressed IAB Australia judges.
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Leo Burnett’s Parrot Carrot Safari campaign wins Creative Showcase 6.3
Sydney 6th December, 2011- Leo Burnett has beaten off stiff opposition to win the Creative Showcase 6.3 online award for creativity in digital advertising…
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Online advertising grows 20 percent year-on-year to post record quarter of $688million
Explore the record-breaking performance of online advertising. See how the market grew 20% YOY to $688M. Key trends for IAB Australia professionals.
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Retail research shows online advertising boosts FMCG sales
Unlock key insights into boosting FMCG sales. Discover proven ways strategic online advertising drives real-world retail success and maximizes ROI.
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IAB Australia and Nielsen announce “Making Online Measurement Make Sense” Roadshow
Join the 'Making Online Measurement Make Sense' roadshow. IAB Australia and Nielsen share expert insights on accurate, impactful digital measurement strategies.
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IAB Australia establishes Mobile Advertising Council
IAB Australia launches its Mobile Advertising Council. Discover how this body will drive industry standards, promote innovation, and ensure growth for the mobile ad…
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Nielsen online audience measurement data release endorsed by IAB Australia
Need reliable online audience data? See the Nielsen measurements endorsed by IAB Australia. Optimize your campaigns with industry-leading insights.
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303 beats strong competition with The Me Project to win Creative Showcase 6.2
Sydney 11 October, 2011 – 303’s innovative campaign, The Me Project has been declared the winner of the Creative Showcase 6.2, Australia’s best online…
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Strong global interest in IAB Australia’s tender for Online Audience Measurement Services
Discover the global appetite for IAB Australia's online audience measurement services. Learn how this key tender sets industry standards and future-proofs measurement.
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Online audience measurement moves closer to market readiness
29th September 2011: IAB Australia and Nielsen have today released a comprehensive set of reference materials regarding the new hybrid online audience measurement solution,…
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